Cash & Carry Web Design | AIG Foods
Cash and carry web design for AIG Foods based in Leicester
A Cash and Carry web design for a family-run wholesale business known as AIG Foods LTD based in Leicester, East Midlands.
They supply businesses with a range of high-quality food, drink, and packaging products.
The purpose of the web redesign for this company was to be able to sell their products online to their customers.
The Cash & Carry website redesign was done in order for users to have a seamless journey on the website
Essentially branding and using the correct colour schemes were also vital in this process.
Wholesale website redesign included:
- A complete header redesign
- Homepage layout redesign and error fixes
- Footer fixes
- Product filter bug fixes Hero section for each category/page
Furthermore, some useful features such as a wish list and location-based shipping were useful for automation on their site.
In conclusion as a B2B business, a website design plays a huge role for them as a company.
Resulting in having a system in place for large orders and a huge B2B customer base.
Importantly they can track backlogs of large orders and keep a customer base online, especially with the click-and-collect or delivery feature.
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